LEARNING ABOUT DAYNUE, THE STORY OF natural K-beauty!

The Motive: Where Nature Meets Science

When I started DAYNUE, I asked myself one question: What do I want my skincare to stand for?

The answer was simple:

  • Transparency — consumers deserve to know exactly what they’re putting on their skin.

  • Purity — formulations focused on high-quality botanical extracts, not unnecessary fillers.

  • Balance — a meeting point between tradition and modern skincare innovation.

That’s why our formulas feature heartleaf extract at 88%, paired with clinically studied actives like dexpanthenol (vitamin B5) and Betaine. 

🌿 Benefits of Heartleaf (Houttuynia cordata):

  • Soothes inflammation – calms redness, irritation, and acne-prone skin.

  • Fights bacteria – helps reduce breakouts by targeting acne-causing microbes.

  • Rich in antioxidants – protects against pollution, UV, and premature aging.

  • Balances oil & sebum – keeps skin clear without over-drying.

  • Hydrates & strengthens – supports a healthy, resilient skin barrier.

✨ Gentle yet powerful, heartleaf is ideal for sensitive, acne-prone, and stressed skin.

88% HEARTLEAF helps our skin to be strengthen and restore the skin barrier. Each product is designed to calm irritation, improve hydration, and support healthier skin over time. 

             

< After 60mins, dramatic structural collapse and severe shrinkage of acne cells ( Figure 1e , f ) were shown, compared to 1d) internal control at 60mins >